@article{georgiadis2023neuma,

title = {NeuMa-the absolute Neuromarketing dataset en route to an holistic understanding of consumer behaviour},

author = {Kostas Georgiadis and Fotis P Kalaganis and Kyriakos Riskos and Eleftheria Matta and Vangelis P Oikonomou and Ioanna Yfantidou and Dimitris Chantziaras and Kyriakos Pantouvakis and Spiros Nikolopoulos and Nikos A Laskaris and others},

doi = {https://doi.org/10.1038/s41597-023-02392-9},

year  = {2023},

date = {2023-08-03},

urldate = {2023-01-01},

journal = {Scientific Data},

volume = {10},

number = {1},

pages = {508},

publisher = {Nature Publishing Group UK London},

abstract = {Neuromarketing is a continuously evolving field that utilises neuroimaging technologies to explore consumers’ behavioural responses to specific marketing-related stimulation, and furthermore introduces novel marketing tools that could complement the traditional ones like questionnaires. In this context, the present paper introduces a multimodal Neuromarketing dataset that encompasses the data from 42 individuals who participated in an advertising brochure-browsing scenario. In more detail, participants were exposed to a series of supermarket brochures (containing various products) and instructed to select the products they intended to buy. The data collected for each individual executing this protocol included: (i) encephalographic (EEG) recordings, (ii) eye tracking (ET) recordings, (iii) questionnaire responses (demographic, profiling and product related questions), and (iv) computer mouse data. NeuMa dataset has both dynamic and multimodal nature and, due to the narrow availability of open relevant datasets, provides new and unique opportunities for researchers in the field to attempt a more holistic approach to neuromarketing.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{riek2023feedback,

title = {Feedback Related Negativity Amplitude is Greatest Following Deceptive Feedback in Autistic Adolescents},

author = {Nathan T Riek and Busra T Susam and Caitlin M Hudac and Caitlin M Conner and Murat Akcakaya and Jane Yun and Susan W White and Carla A Mazefsky and Philip A Gable},

url = {https://link.springer.com/article/10.1007/s10803-023-06038-y},

year  = {2023},

date = {2023-07-01},

urldate = {2023-01-01},

journal = {Journal of Autism and Developmental Disorders},

pages = {1–11},

publisher = {Springer},

abstract = {The purpose of this study is to investigate if feedback related negativity (FRN) can capture instantaneous elevated emotional reactivity in autistic adolescents. A measurement of elevated reactivity could allow clinicians to better support autistic individuals without the need for self-reporting or verbal conveyance. The study investigated reactivity in 46 autistic adolescents (ages 12–21 years) completing the Affective Posner Task which utilizes deceptive feedback to elicit distress presented as frustration. The FRN event-related potential (ERP) served as an instantaneous quantitative neural measurement of emotional reactivity. We compared deceptive and distressing feedback to both truthful but distressing feedback and truthful and non-distressing feedback using the FRN, response times in the successive trial, and Emotion Dysregulation Inventory (EDI) reactivity scores. Results revealed that FRN values were most negative to deceptive feedback as compared to truthful non-distressing feedback. Furthermore, distressing feedback led to faster response times in the successive trial on average. Lastly, participants with higher EDI reactivity scores had more negative FRN values for non-distressing truthful feedback compared to participants with lower reactivity scores. The FRN amplitude showed changes based on both frustration and reactivity. The findings of this investigation support using the FRN to better understand emotion regulation processes for autistic adolescents in future work. Furthermore, the change in FRN based on reactivity suggests the possible need to subgroup autistic adolescents based on reactivity and adjust interventions accordingly.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{kim2023characteristic,

title = {Characteristic Behaviors of Elementary Students in a Low Attention State During Online Learning Identified Using Electroencephalography},

author = {Suhye Kim and Jung-Hwan Kim and Wooseok Hyung and Suhkyung Shin and Myoung Jin Choi and Dong Hwan Kim and Chang-Hwan Im},

doi = {10.1109/TLT.2023.3289498},

year  = {2023},

date = {2023-06-29},

urldate = {2023-01-01},

journal = {IEEE Transactions on Learning Technologies},

publisher = {IEEE},

abstract = {With the widespread application of online education platforms, the necessity for identifying learner's mental states from webcam videos is increasing as it can be potentially applied to artificial intelligence-based automatic identification of learner's states. However, the behaviors that elementary school students frequently exhibit during online learning particularly when they are in a low attention state have rarely been investigated. This study employed electroencephalography (EEG) to continuously track changes in the learner's attention state during online learning. A new EEG index reflecting elementary students' attention level was developed using an EEG dataset acquired from 30 fourth graders during a computerized d2 test of attention. Characteristic behaviors of 24 elementary students in a low attention state were then identified from the webcam videos showing their upper bodies captured during 40-minute online lectures, with the proposed EEG index being used as a reference to determine their attention level at the time. Various characteristic behaviors were identified regarding participant's mouth, head, arms, and torso. For example, opening mouth or leaning back was observed more frequently in a low attention state than in a high attention state. It is expected that the characteristic behaviors reflecting learner's low attention state would be utilized as a useful reference in developing more interactive and effective online education systems.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{cho2023eeg,

title = {An EEG Study on the Interior Environmental Design Elements in Promoting Healing},

author = {Ji Young Cho and Ze-Yu Wang and Yi-Kyung Hong},

url = {https://journal.khousing.or.kr/articles/xml/XeZw/},

doi = {https://doi.org/10.6107/JKHA.2023.34.3.067},

year  = {2023},

date = {2023-06-25},

urldate = {2023-01-01},

journal = {Journal of the Korean Housing Association},

volume = {34},

number = {3},

pages = {067–079},

publisher = {The Korean Housing Association},

abstract = {This study aimed to identify the attributes of environmental design elements that promote healing. Eighteen college students participated in an EEG study, and their Ratio of Alpha to Beta (RAB) was examined in relation to eight interior design stimuli consisting of different conditions of illuminance (high/low), color (green/white), and biophilia ( natural/artificial). The EEGs of the 19 channels were measured using a dry-type EEG device (DSI-24). Participants also completed a survey questionnaire, choosing the best stimuli for healing environments and for wanting to stay. The EEG data were analyzed using a Wilcoxon signed-rank test to identify statistical differences in responses to different stimuli. The main results were as follows: (1) RAB was most frequently observed in the left temporal and parietal lobes; (2) when comparing pre- and post-stimulation, significant differences were observed between background EEG and six stimuli (S1, S3, S5, S6, S7, and S8); (3) RAB tended to be high with low illuminance, white walls, and artificial biophilia; and (4) the psychological and EEG responses did not match; stimuli with high illuminance and natural biophilia were selected the most for healing and wanting to stay environments. The results indicate the necessity for studying environmental responses via both physiological and psychological aspects as they compensate for each other. and artificial biophilia; and (4) the psychological and EEG responses did not match; stimuli with high illuminance and natural biophilia were selected the most for healing and wanting to stay environments. The results indicate the necessity for studying environmental responses via both physiological and psychological aspects as they compensate for each other. and artificial biophilia; and (4) the psychological and EEG responses did not match; stimuli with high illuminance and natural biophilia were selected the most for healing and wanting to stay environments. The results indicate the necessity for studying environmental responses via both physiological and psychological aspects as they compensate for each other.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{fan2023phonemic,

title = {Phonemic mismatch negativity mediates the association between phoneme awareness and character reading ability in young Chinese children},

author = {Tengwen Fan and Liming Zhang and Jianyi Liu and Yanbin Niu and Tian Hong and Wenfang Zhang and Hua Shu and Jingjing Zhao},

doi = {https://doi.org/10.1016/j.neuropsychologia.2023.108624},

year  = {2023},

date = {2023-06-15},

urldate = {2023-01-01},

journal = {Neuropsychologia},

pages = {108624},

publisher = {Elsevier},

abstract = {Poor phonological awareness is associated with greater risk for reading disability. The underlying neural mechanism of such association may lie in the brain processing of phonological information. Lower amplitude of auditory mismatch negativity (MMN) has been associated with poor phonological awareness and with the presence of reading disability. The current study recorded auditory MMN to phoneme and lexical tone contrast with odd-ball paradigm and examined whether auditory MMN mediated the associations between phonological awareness and character reading ability through a three-year longitudinal study in 78 native Mandarin-speaking kindergarten children. Hierarchical linear regression and mediation analysis showed that the effect of phoneme awareness on the character reading ability was mediated by the phonemic MMN in young Chinese children. Findings underscore the key role of phonemic MMN for the underlying neurodevelopmental mechanism linking phoneme awareness and reading ability.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{yu2023people,

title = {People see what they want to see: an EEG study},

author = {Heeseung Yu and Eunkyoung Han},

url = {https://link.springer.com/article/10.1007/s11571-023-09982-8},

year  = {2023},

date = {2023-06-13},

urldate = {2023-01-01},

journal = {Cognitive Neurodynamics},

pages = {1–15},

publisher = {Springer},

abstract = {This study explored selective exposure and confirmation bias in the choices participants made about which political videos to watch, and whether their political positions changed after they watched videos that either agreed with or opposed their positions on two controversial issues in South Korea: North Korea policy and social welfare policy. The participants completed questionnaires before and after they watched the videos, were asked to select thumbnails of videos before they watched any, and had their brain wave activity measured through electroencephalogram (EEG) as they watched both types of videos. The participants demonstrated selective exposure as they primarily selected video thumbnails with content that matched their political orientations, and they demonstrated confirmation bias as their questionnaire responses after they watched the videos indicated that their positions had hardened. There were also statistically significant differences in alpha, beta, sensory motor rhythm, low beta, mid beta, and fast alpha activity depending on the political orientation consistency between the participants and the videos. Future studies could expand this line of research beyond college students and beyond Asia, and longitudinal work could also be conducted to determine if the obtained patterns remain constant over time.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}